Red White & Bloom Brands Inc. has appointed Christopher Ecken as its Chief Financial Officer.

“We welcome Chris Ecken as a key addition to the breadth and depth of our management team,” stated Brad Rogers, CEO of Red White & Bloom Brands. “Chris’ extensive experience as a financial executive at a major NYSE-listed player in the alcohol beverage industry – a highly regulated industry similar to cannabis — will be a tremendous asset. His rise through the ranks and track record of accomplishments at each level is testament to his financial acumen, visionary leadership and strategic mindset. We anticipate his specialized skills will help shape sustainable long-term growth, the shift to cannabis industry safe banking, and an upward trajectory toward a listed exchange for Red White & Bloom.”

Ecken brings decades of finance experience, including the last 25 in executive finance at Brown-Forman, a producer of some of the world’s most recognizable alcohol brands. Ecken has served in leadership roles overseeing and administering a full spectrum of finance functions, including strategy and forecasting, operational management, and execution, risk management and controls, revenue management, and M&A due diligence. Most recently he held the title of Senior Vice President, Director Global Analytics, after successful execution of the roles of SVP Director Global Financial Planning & Analytics/Commercial Finance; VP Director Global Business and Strategic Analytics; and VP Finance Director – North America; VP Finance Director Latin America; as well as other positions